Important Reminders to Keep Yourself Sane & Your Event Successful

We begin every peer-to-peer fundraising event campaign inspired by you, the Event Directors across the country, who are so willing to step up and lead – it’s no small matter.  And this year is no different.  Whether you’re gearing up for RIDE 2021, TGP 2021, another event, or simply feeling like you need a pep-talk, …

Our Proven Process For Team Captain Recruiting

Recruiting team captains to join your peer-to-peer (p2p) fundraising event isn’t complicated, but it does take some planning, strategizing, and determined follow-up. The most successful campaigns always begin the team captain recruitment process with good old fashioned brainstorming. Let’s walk you through the process from start to success: Ready, Set, Brainstorm! First things first, gather …

Why Team Captains Are Your P2P Fundraising Campaign Fuel

When Blue Sea first began we didn’t understand how important team captains were to the success of a P2P Fundraising event. We spent a lot of time trying to recruit hundreds of individual participants (which was both expensive and exhausting) when all we really needed were a couple dozen team captains. Why? Because if you …

Campaign Quick Start: Gather Your Team

We’ve worked with a lot of different leader types the past decade and respect and admire all of them.  Maybe you recognize some of these types below? Other types include the Number-Cruncher, Collaborator, and always-on Promoter. The point is, great teams are almost always made up of different types of people with their own unique …

You Know You’re An Event Director If…

Every week we throw a lot of stuff at you. Oh, you hadn’t noticed? Really? I think not – we KNOW we firehose you with gallons of peer-to-peer metrics, data, trends, guidelines, deadlines, blogs, delivery-dates, best-before-dates, don’t-forget-valentines-date etc. It never ends and we make no apologies for that. We want you to be successful (and …

Launch Party Planner (With Virtual Adjustments)

We recommend that every charity hosting a p2p fundraising event officially kick things off with a campaign launch party. The purpose of a launch party is to make a splash and get your community of staff, captains, participants, volunteers, and donors excited and mobilized to fundraise!  This party doesn’t have to happen on day one …

Donor Engagement 101 – Is Your Charity Acing Donor Engagement?

Do you have a donor engagement strategy? Your engagement strategy is part of your fundraising strategy, and the two are inextricably linked. You cannot have one without the other — at least not if you want to meet your goals! Let’s take a look at donor engagement and how P2P fundraising can amplify your efforts… …

Why P2P Fundraising Events may be a Blessing for Your Board

What do P2P fundraising events have to do with your board falling in love with fundraising for your charity? Perhaps, more than you think… What Does Your Board Actually Do? Let’s start here: Boards are charged with governing in your organization’s best interest. What falls under their purview? Lots! They: Hire + support the CEO/ED  …

Why a Difficult Challenge Can Make Fundraising Easier

Imagine this scenario: you want to make a charitable donation, and you obviously want it to make an impact. You have the option of attending a gala or trekking the Mount Everest Base Camp. Which do you choose? Increasingly, people are opting out of black tie and into… hiking boots.  Now, Everest may be an …