Why Team Captains Are Your P2P Fundraising Campaign Fuel

When Blue Sea first began we didn’t understand how important team captains were to the success of a P2P Fundraising event. We spent a lot of time trying to recruit hundreds of individual participants (which was both expensive and exhausting) when all we really needed were a couple dozen team captains. Why? Because if you …

You Know You’re An Event Director If…

Every week we throw a lot of stuff at you. Oh, you hadn’t noticed? Really? I think not – we KNOW we firehose you with gallons of peer-to-peer metrics, data, trends, guidelines, deadlines, blogs, delivery-dates, best-before-dates, don’t-forget-valentines-date etc. It never ends and we make no apologies for that. We want you to be successful (and …

Launch Party Planner (With Virtual Adjustments)

We recommend that every charity hosting a p2p fundraising event officially kick things off with a campaign launch party. The purpose of a launch party is to make a splash and get your community of staff, captains, participants, volunteers, and donors excited and mobilized to fundraise!  This party doesn’t have to happen on day one …

Donor Engagement 101 – Is Your Charity Acing Donor Engagement?

Do you have a donor engagement strategy? Your engagement strategy is part of your fundraising strategy, and the two are inextricably linked. You cannot have one without the other — at least not if you want to meet your goals! Let’s take a look at donor engagement and how P2P fundraising can amplify your efforts… …

Why P2P Fundraising Events may be a Blessing for Your Board

What do P2P fundraising events have to do with your board falling in love with fundraising for your charity? Perhaps, more than you think… What Does Your Board Actually Do? Let’s start here: Boards are charged with governing in your organization’s best interest. What falls under their purview? Lots! They: Hire + support the CEO/ED  …

Why a Difficult Challenge Can Make Fundraising Easier

Imagine this scenario: you want to make a charitable donation, and you obviously want it to make an impact. You have the option of attending a gala or trekking the Mount Everest Base Camp. Which do you choose? Increasingly, people are opting out of black tie and into… hiking boots.  Now, Everest may be an …